|FOR IMMEDIATE RELEASE||Contact: Beth Boustead, Public Information Specialist, 701.328.3039|
|Tuesday, February 12, 2013|
Tax Department using Social Media to Promote Tax Filing Season
BISMARCK, N.D. – Tax season has arrived and Tax Commissioner Cory Fong announced the Tax Department will once again use Facebook and YouTube to promote the tax filing season. The Tax Department expects to process over 400,000 individual income tax returns this tax season.
"Last year we used Facebook and YouTube to reach out to our state's individual income taxpayer with good success," said Fong. "This year we plan to continue using these alternative outlets to educate the public about state filing obligations and the numerous ways in which to file."
The Tax Department will release a number of YouTube messages throughout the individual income tax filing season. The YouTube messages will generally be less than 60-seconds. The Department will issue the messages beginning today through April 15. A link to the YouTube messages is on the department's web site at www.nd.gov/tax.
"We are releasing YouTube messages again this year," said Fong. "Based on our experiences last year, we have learned that social media is a very effective, efficient, and flexible method for delivering messages and important updates about the filing season. This is the third year that the Tax Department will use Facebook to reach out to taxpayers. Taxpayers will find a variety of information, links, and posts on the Tax Departments Facebook page."
The YouTube messages and Facebook posts will highlight the benefits of electronic filing. Last year, nearly 330,000, or 80 percent, of the individual income tax returns were filed electronically. During 2012, the Tax Department issued nearly 265,000 individual income tax refunds, most of which (64 percent) were issued electronically via direct deposit.
"We will continue to encourage taxpayers to use our online interactive tool to help them wade through the various electronic filing options," said Fong. "E-file is proven to reduce the potential for errors, it helps taxpayers claim all the deductions they are entitled to, which could mean larger refunds for some, and it speeds up the processing of refunds."
Electronic filers typically get their refunds within five days, compared with about two weeks for paper returns.
For more information regarding the Facebook and YouTube messages, as well as the department's online interactive tool and available filing options, taxpayers are encouraged to visit the North Dakota Tax Department's web site at www.nd.gov/tax, follow us on Facebook and YouTube, or call 701.328.7088.
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