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FAQ Articles

Can an alcoholic beverage wholesaler conduct a product tasting at a licensed retail location and also advertise such an event?

Yes, a wholesaler can conduct a product tasting at a licensed retail location provided the wholesaler uses their own employee or employees to conduct the tasting. Products that are used for tasting purposes must be first sold to a retailer at wholesale, and purchased at retail by the wholesaler from the retailer. Any alcoholic beverage product not used during the tasting must be returned to the wholesaler’s location.

The wholesaler cannot advertise the tasting event at the retailer’s location. However, it is acceptable for the retailer to advertise at their own expense that the wholesaler will be conducting a product tasting event at the retailer’s location.

With any product tasting event, the wholesaler must ensure their employee or employees are 21 years of age or older, and that the event is in compliance with local ordinances. The wholesaler is also responsible for consulting with the Alcohol and Tobacco Tax and Trade Bureau of the U.S. Department of the Treasury regarding any federal restrictions or requirements involving product tasting.

nd.gov - The Official Portal for North Dakota State Government
North Dakota: Legendary. Follow the trail of legends

Ryan Rauschenberger
Tax Commissioner
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FAQ Articles

Can an alcoholic beverage wholesaler conduct a product tasting at a licensed retail location and also advertise such an event?

Yes, a wholesaler can conduct a product tasting at a licensed retail location provided the wholesaler uses their own employee or employees to conduct the tasting. Products that are used for tasting purposes must be first sold to a retailer at wholesale, and purchased at retail by the wholesaler from the retailer. Any alcoholic beverage product not used during the tasting must be returned to the wholesaler’s location.

The wholesaler cannot advertise the tasting event at the retailer’s location. However, it is acceptable for the retailer to advertise at their own expense that the wholesaler will be conducting a product tasting event at the retailer’s location.

With any product tasting event, the wholesaler must ensure their employee or employees are 21 years of age or older, and that the event is in compliance with local ordinances. The wholesaler is also responsible for consulting with the Alcohol and Tobacco Tax and Trade Bureau of the U.S. Department of the Treasury regarding any federal restrictions or requirements involving product tasting.

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